211112_NOTHING_S07_004

Nothing Announces ear (1) Carbon Neutrality And New Black Edition

London-based enterprise, Nothing, today announced a new black edition of its sellout debut device, ear (1).

The lightweight true wireless earbuds have kept their distinctive transparent case, whilst featuring a new smoky finish and a matte black colourway of the silicone earbuds and internal casing.

With up to 34 hours of playtime with the case, a 11.6mm driver and leading specs including Active Noise Cancellation, the Nothing ear (1) black limited edition has the same full feature set as the highly-rated original ear (1).

Additionally, the London-based consumer tech brand has confirmed that ear (1) is now carbon neutral. Nothing worked with internationally recognised third parties, like Geneva-headquartered SGS, to independently assess and neutralise the carbon footprint of the first product in its ecosystem.

211112_NOTHING_S03_066_B

The 1.78kg carbon footprint of ear (1) will be revealed on a new packaging label, which the company hopes will empower users to make better-informed purchases.

“Nothing is here to make a positive difference. Our newly carbon-neutral ear (1) is the first step in our journey to sustainability,” said Carl Pei, CEO and Co-founder of Nothing.

“With ear (1) we’ve proven that new ideas, from design to distribution, can resonate with users and bring back the sense of excitement that’s been lacking in our industry. We hope this black edition raises a few more eyebrows in the months to come and that more tech brands add carbon transparency labelling to their products,” he added.

Nothing ear (1) black edition is set for release on 17 December 2021, for S$179. Available on Lazada and all authorised retailers including Challenger Singapore, ConnectIT, Analogue+, Jaben, SeeHearLive and more.