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Impossible Foods Launches Impossible Burger Patties In Singapore

Impossible Foods is now introducing Impossible Burger Patties Made From Plants: a convenient, pre-formed package of two quarter-pound (227g) patties made with the award-winning Impossible Beef.

The patties are now available nationwide in NTUC FairPrice stores and online on FairPrice Online and RedMart, before rolling out across Cold Storage, Giant and Market Place outlets under the Dairy Farm Group later this year.

Fans of Impossible Beef can find the new patty packs in the grocery stores’ frozen meat section in convenient packages with two 113g patties.

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“Burger patties have been increasing in popularity for nearly a decade because they’re simple and fast. Now more than ever, Singaporeans crave convenience and speed in the kitchen,” said Laurent Stevenart, General Manager of Impossible Foods Singapore and UAE.

“Our patty packs allow home chefs to create the perfect meal, whether that’s a classic-style burger or a juicy patty melt. In just four minutes, your Impossible Burger can go from the refrigerator to the grill to your plate.”

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Optimized for the home cook, Impossible Burger Patties are designed to be juicy, and offer convenient handling, and an easy and fast cooking experience. They’re perfect for the grill or stove-top pan and best enjoyed over delicious burger parties with friends and loved ones.

In addition to grocery shelves at NTUC FairPrice brick-and-mortar stores, Impossible Burger Patties are also available for delivery through FairPrice Online and RedMart.

The patty packs include pull tabs for easy opening and are made with fully recyclable materials.

From now till 30 September 2022, they will retail at a promotional price of $8.50 per package, while stocks last; each 227g package is priced at $9.50 excluding promotions.